Chanel’s latest mascara comes in four new shades – and black is not one of them. Under the aegis of head of beauty Lucia Pica, lauded for her innovative colour palettes, the recently released Le Volume Révolution de Chanel (£28) comes in teal, burgundy, smoky blue and dark green, reviving a long-dormant trend for coloured mascaras – albeit in delightfully muddied and muted hues. Each creates a nuanced look.
Givenchy too is bringing colour back to lashes. Its new Volume Disturbia mascara (£23.50) comes in black but also in red. The pigment looks dramatic in the tube, but in fact on dark lashes it deepens down as it dries to an acceptable, yet striking, shade of Malbec. Those with very light lashes will of course experience the maximum colour intensity. The volumising formula is outstanding: it keeps lashes curved upwards, and a simple black upper-lid line is the only accompaniment it needs.
Brightest of all is Shiseido’s ControlledChaos (£25), which comes in blue, purple and green, along with black. Applying two or three coats brings out the full effect of the peacock shades, best appreciated with a backdrop of a light or neutral shade on the eyelids. This is a beauty trend that is easy to explore – and has tantalising results.
Jane Cunningham is a beauty journalist and blogger. An early adopter of beauty blogging, she has been posting on her website britishbeautyblogger.com for 10 years, providing (sometimes brutally) honest product reviews and beauty news. Cunningham collaborated with Marks & Spencer to produce a limited edition make-up range and worked with Makeup Revolution on an eyeshadow palette. She is also a creative consultant to beauty brands. @britbeautyblog.