Drawing from styles traditionally reserved for men, the co-founders of hat label and e-store Tio y Tia – Nicole Najafi, Johanna Peet and Lucy Laucht – have created a collection of classic chapeaux making design tweaks to lend them feminine flair. The label was inspired by Najafi’s travels to the Mojave Desert in California where she sourced a basic black hat in a vintage store to provide shade from the sun. It became her style signifier, and the rest is millinery history.
The label launched in early 2018 and its style names are as fun as the hats – The Taos ($215), for example, is evocative of the rich, red adobe clay and endless blue skies of New Mexico. A sturdy, flat-brimmed topper with a Japanese Shinto ribbon and mauve leather trim, it features an adjustable chin cord with a wooden bead closure. Like most of the label’s pieces, it is made of 100 per cent virgin wool from Texas, and each is crafted in Pennsylvania by the same family of milliners that made artist Georgia O’Keeffe’s iconic hats in the early 1900s.
The Paloma ($165) is a woven-straw stunner perfect for summer with its classic bolero shape and broad brim, while The Gambler ($195) folds and packs easily for far-flung adventures. For serious swagger, however, opt for The Dolores ($215), in deep-black wool with tonal leather trim. This is the most O’Keeffe-like of the collection, and its low crown and stiffened shape is flattering for a variety of face shapes. The Beatriz ($195) in soft dove grey with a matching ribbon trim is another versatile number.
Ordering a hat online might not initially seem straightforward due to the challenge of figuring out sizing, but the site offers a helpful fitting guide – and a return policy.