A concept e-store for style aficionados

Fashion, art and objects from the very best emerging designers

A recent addition to the virtual high street is the chic concept store FAO Shop. It has curated a dynamic presentation of high-end fashion, art and objets – the combination of which gives rise to the acronym behind its name.

FAO has a graphically elegant home page, and a casual scroll through the list of featured designers reveals the award-winning British company Dare Studios (Katakana writing desk, £2,300), über-cool accessories brand Bracher Emden (lamb’s leather tote, £565) and rising ceramics star Makiko Nakamura (Secret Garden candle holder, first picture, £65) – each of whom is among the finest independent and emerging designers you could hope to find.


The fashion department specialises in contemporary bags, scarves and jewellery, and highlights include architect-designer Helena Westerlind’s extraordinary Triple Spine neck piece made from polypropylene rope for Knotted (£180).

In the world of typographic silk screening, Sarah Milton is definitely a name to watch. Her geometric prints on sale here feature abstracted text using a unique paper-folding technique (Helvetica Trace Origami print, second picture, £50).  

“Object” is the biggest section, and browsing through serves as a reminder of just how exciting the current design scene is. Almost everything feels like a classic in the making, but the standout pieces are G&T by Bethan Gray’s elegant and witty Brogue coffee table (£1,395), Plant & Moss’s industrial-luxe take on the desk lamp (Akita desk lamp in copper and concrete, third picture, £380) and Another Country’s beautifully understated Day Bed One (fourth picture, £1,100). Classy stuff that’s definitely for the attention of style hunters.


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