Anyone whose chosen ski venues include glitz spots such as Courchevel 1850, St Moritz or Gstaad may well want to tune in to the latest ski-equipment extravaganza. When jeweller to the stars De Grisogono decided it would be fun to offer skis as well as baubles in its Alpine boutiques, it turned to top race-ski maker Rossignol, and the result takes skiing glamour to new levels. The skis look the epitome of chic, but they are actually far more than that, because De Grisogono demands the same technical quality from them as it applies to its jewellery and watches.
Rossignol manufactures for a number of international Alpine ski-racing champions and the De Grisogono ski is closely based on these models. Developed technically by Rossignol’s racing department and handmade in its specialised workshops at Moirans, the skis have a side cut developed from racing skis to give excellent carved turns and good grip and stability, while the sole is identical to those on the brand’s competition skis. The main difference to World Cup skis is a lighter construction for recreational use, and De Grisogono’s special touch – a diamond-shaped numbered plaque on each ski with both brands’ logos and a 2ct line of black diamonds.
The skis themselves, which come in men’s (172cm) and women’s (157cm) lengths, are in chic monochrome with a subtle, shaded baroque pattern and low-key logos. Only 50 pairs are being made, available to buy or to order from De Grisogono’s flagship boutiques, and they cost €8,500. Every buyer also gets an invitation to attend a World Cup ski race. They will undoubtedly flatter any skier’s style on the manicured slopes of the jeweller’s favoured resorts, but when you stop off at Le Chalet de Pierres for lunch, it might be prudent to leave a bodyguard minding your skis.