Hippy-chic hotspots in southern Italy

Spa treats and beach clubs pepper the Puglia coastline

The beach at Masseria Torre Coccaro hotel in Puglia, Italy
The beach at Masseria Torre Coccaro hotel in Puglia, Italy

The “gypset” aesthetic defines one of the best hotels in Puglia. At Masseria Torre Coccaro(www.masseriatorrecoccaro.com; from €284), festoon lights are slung over the courtyard and an Aveda spa is tucked into the corner of a forgotten orange grove. Torre Coccaro’s beach club (pictured), a five-minute drive away, combines Indian-teak loungers and hammocks with sun-seared Miami whites. Even late into September, this address is so popular that Coccaro’s owner, Vittorio Muolo, has launched a second beach club, White Beach(www.whitebeach.it), on the other side of nearby seaside town Savelletri di Fasano. This fashionable stretch of olive-tree-covered territory also has one of Italy’s best spas, Borgo Egnazia (www.borgoegnazia.it), which opened last August and has now settled into its swing. An hour with “Ortho-Bionomy” expert Stefano Battaglia – for a fluid treatment employing osteopathy techniques – is so effective, it puts many conventional therapies found elsewhere in the shade.

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