I’m often asked which company will one day take over Apple’s crown as the consumer tech innovator-in-chief? I don’t know, but it’s likely to be Chinese and its founder is probably about 12 at the moment.
But an upstart Spanish/Chinese phone maker already here could be a contender. It has a slightly daft name – Doogee – and a track record of, within a few years, progressing from cheap jolly junk to some of the most sophisticated ruggedised smartphones available.
Doogee is so quick on the draw that by the time this, its flagship S90 Pro phone, arrived at my office, a better S95 was already out. When you read this, that too will doubtless be bettered. The S90 Pro, nonetheless, is amazing. Screen and (hefty) body are virtually unbreakable. Furthermore, it’s not only a richly featured Android, but it’s modular, meaning it comes with different backs that clunk on and off magnetically. One turns the S90 Pro into a walkie-talkie with a 10km range, ideal for off-grid adventurers. Others provide extra power, a night-vision camera and a gaming handset for nights in your tent in the wild.
Doogee. You heard it here first.