The Aesthete: Erdem Moralioglu talks personal taste

The fashion designer’s vibrant, romantic, feminine pieces have made him a favourite on the red carpet – and of a certain royal duchess

Erdem Moralioglu at home in London
Erdem Moralioglu at home in London | Image: Kate Martin

My personal style signifiers are my glasses, which are by Oliver Peoples. I had an unfortunate pair of wire-rimmed glasses when I was at school but have worn this square-lens style in black ever since.

The last item of clothing I added to my wardrobe was a single-breasted, double-vent dark brown wool suit from Prada. I never wear that colour but it was so beautiful I had to have it.

Odejo fragrance, £75 for 100ml EDT
Odejo fragrance, £75 for 100ml EDT | Image: Liberty/

The best gift I’ve given recently was a wicker Basket chair by Nanna Ditzel, which I bought from Sigmar on the King’s Road. Ditzel was a Danish furniture designer, and this piece is typical of her elegant style. 263 King’s Road, London SW3 (020-7751 5801;

The site that inspires me is the Pompidou in Paris. I love its 1980s aesthetic and the way it juts out of that beautiful city as though someone had built it out of Lego.


A recent “find” is Dashwood Books in New York. It’s a small store near the Bowery Hotel with the best selection of wonderful old and new books on photography. I often buy two copies of books I really like. 33 Bond Street, New York, NY 10012 (+1212-387 8520;

The last music I downloaded was by Benjamin Clementine. If Nina Simone had a son, this is what he would sound like. I also downloaded a cover of Send in the Clowns by Grace Jones. I have a very eclectic taste in music and discover a lot by listening to BBC Radio 6 Music.

Rawduck restaurant, London Fields
Rawduck restaurant, London Fields | Image: Renny Whitehead

If I had to limit my shopping to one neighbourhood in one city, I’d choose Dalston and Shoreditch, where I live and work. I love Donlon Books, which is run by a curator who sources the most extraordinary books from Japan; Sunspel is great for basic trousers and knits; and J Glinert and Momosan are wonderful for presents and full of really beautiful objects and homewares. Donlon Books, 75 Broadway Market, E8 (020-7684 5698; J Glinert, 71 Wilton Way, E8 (020-7249 6815; Momosan Shop, 87-89 Tabernacle Street, E8 (020-7249 4989; Sunspel, 7 Redchurch Street, E2 (020-7739 9729;

The best souvenir I’ve brought home is an ofuro, a traditional Japanese hinoki wood bath. My partner Philip fell in love with it when we were on holiday on the island of Miyajima, and we had it shipped over for the bathroom. 

Benjamin Clementine performing in 2015 at the Victoires de la Musique awards in Paris
Benjamin Clementine performing in 2015 at the Victoires de la Musique awards in Paris | Image: Marc Piasecki/Getty Images

The last thing I bought and loved was a Jean Cocteau drawing from Tajan auction house in Paris. It’s a profile of a man with a lute and was originally scribbled inside a copy of the Paris Review in 1961, a couple of years before he died. 37 Rue des Mathurins, 75008 Paris (+331‑5330 3030;

And the thing I’m eyeing next is another illustration, this time by Léonard Tsuguharu Foujita, an astonishing Japanese painter and printmaker who was prolific during the 1930s and ’40s.

The Nanna Ditzel wicker Basket chair that Moralioglu bought as a present
The Nanna Ditzel wicker Basket chair that Moralioglu bought as a present

The last meal that truly impressed me was a breakfast of fried eggs, sage and anchovies at Rawduck in London Fields. It’s great for lunch and dinner, too, and very informal with long communal tables. I do love a good breakfast – I also recently went to the Hollywood Diner on Sixth Avenue in New York and had pancakes with fried eggs, bacon and maple syrup, which was perfection. Hollywood Diner, 574 Sixth Avenue, New York, NY 10011 (+1212-691 8465; Rawduck, 197 Richmond Road, London E8 (020-8986 6534;

The grooming staple I’m never without is Odejo fragrance. I love the smell. It has something quite unisex about it and I like how it feels modern and light. £75 for 100ml EDT;


My favourite websites are and for art sales, and, which links niche auction houses together on one site.

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