Block party: London Cube Co

Grand-scale bespoke cubes that are part nostalgia, part objet d’art and part practical design feature

From her workshop in Shoreditch, architect Claretta Pierantozzi crafts customised furniture cubes that are two parts practical versatility – they work as stools or bookends – one part objet d’art. After working for such noted firms as Foster+Partners, Heatherwick Studio and David Chipperfield, Pierantozzi has launched The London Cube Co, which produces multi-faceted blocks that weave together various design processes – silkscreening, letterpressing, lasercutting, CNC milling and woodworking.

Two sizes – 22 cubic cm cubes starting from £340, and larger 44 cubic cm versions from £960 – in birch plywood, white oak or black walnut take two to four weeks to make and can be customised either by choosing from a cherry-picked combination of existing designs and patterns, or by engaging the studio to create bespoke illustrations and original typefaces.

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Many of those who want to commission a work find inspiration in London Cube Co’s online library of existing designs, before taking the typefaces and quirky illustrations in their own direction. Pierantozzi has also hand-drawn entomological illustrations and Alice in Wonderland sketches that “complement the vintage look of the cubes” and lend them a nostalgic alphabet-cube-like aesthetic.

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“I like to think that these are blank canvases for people to pour their personality onto,” says Pierantozzi. “Once the six sides are chosen, the cube is a reflection of their imagination.”

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