Women's Fashion | The Reconnoisseur

Relishing the return of an iconic print shopper bag

A soft spot for Prada’s hard-wearing nylon bags

Relishing the return of an iconic print shopper bag

December 23 2010
Karen Wheeler

Whenever I see a Prada nylon bag, I feel a twinge of fashion nostalgia. It’s probably because the very first designer bag I ever bought was by the Italian brand – a black shopper bag with jangly gold handles, made from the label’s signature industrial nylon.

I’ve owned many Prada bags in many different materials since, but I still have a soft spot for that tough and hard-wearing nylon. The other thing I love about Prada is its iconic prints. So I was ecstatic to discover the BYO or “bring your own” shopper bag (£180) in the brand’s Westfield boutique earlier this year.

Available in a variety of prints, including several from the Prada archives, the nylon shopper bag – which is similar to the Hermès Silky Pop patterned shopper – neatly encapsulates two of the signature characteristics of the brand: the prints and the industrial nylon.

After much deliberation, I bought the BYO in a silvery green leaf print and find it it really useful as a “secondary” bag – whipping it out at airports for example, when I’ve acquired a stash of magazines or other excess clutter. Despite the fact that I try very hard not to accumulate stuff these days, it’s hard not to want one in every available print.

Prada cannot confirm if the BYO will be brought back every season, but in the meantime there are still some left in the Bond Street and Westfield boutiques.

See also

Prada, Bags