Style | The Aesthete

Caroline Scheufele talks personal style: Part Two

The Chopard artistic director and co-president completes her roll call of rarefied must-haves.

February 03 2012
Lucia van der Post

My style icon is Audrey Hepburn. I so admired her elegance, her class, her aura and her simplicity.

An indulgence I would never forego is lying in bed on a Sunday morning. I have breakfast, some coffee, put on some music, and read the magazines.

The site that inspires me is Red Square in Moscow. It was what inspired me to design our Pushkin collection of jewellery and watches. When you see the onion-shaped domes all shining in different colours, you can’t help but be moved. I like it particularly when the sun is going down and the roofs look all golden.

The last item of clothing I added to my wardrobe is a red dress by Maria Grachvogel to wear to the annual White Tie & Tiara Ball hosted by Elton John. 162 Sloane Street, London SW1 (020-7245 9331;

The one artist whose work I would collect if I could is Van Gogh – he uses paint in a very powerful way. I love how he represented flowers, in particular the cherry-tree branches and their extreme delicacy, and his landscape paintings of southern France. The colours are beautiful. I am very sensitive to colours.

An unforgettable place I’ve travelled to in the past year is Gstaad. It’s quiet and it’s peaceful and although it’s very fashionable, somehow the architectural integrity of the village has been retained. Although I’ve had to travel round the world a couple of times in the course of my work, I always love going to Gstaad. When I was just 18, my father gave me a piece of land and I built the chalet Casa Carolina, where I always feel at peace. It was one of my very first projects and our whole family often comes together there. I spent New Year there with my family.

My favourite website is a search engine – Google. It’s very well set up and gives me everything I need in the way of information. I don’t buy much from websites; I still prefer to go to the shops.

In my fridge you’ll always find cucumbers in vinegar, cheese, champagne and lots of vegetables, such as aubergines, peppers and tomatoes, because I love making ratatouille. And then there’s always a bottle of vodka in the freezer.

If I had to limit my shopping to one neighbourhood in one city, I’d choose the area around Harrods in London. There’s Sloane Street nearby, where there are lots of young shops, and in the side streets you find cute little shops with lots of good things for the home, as well as plenty of nice restaurants.

My favourite room is the kitchen of my house in Geneva. I love cooking – it’s creative and takes me out of myself. I love the fact that one has an immediate result – people either like it or they don’t. And, of course, I love it because I don’t have to do it every day.

The best gift I’ve given recently was a piece of jewellery to my mother – a pair of earrings that I designed for her in the shape of little bears. They are, for the moment at least, a complete one-off, made specially for her.

The grooming staples I’m never without are Shiseido’s creamy Benefiance cleansing foam. I love the way it lathers – it’s not soapy, but rather smooth and soft, like cream. I use Crème de la Mer’s Moisturising Gel Cream for the face because it is the perfect balance between being extremely light and highly moisturising. It sinks in the skin, without leaving any “oily” feeling on the face. Perfect to apply before my make up. I like Kérastase products for my hair, particularly the Nutritive product range; I use the Fluide Oleo Relax after washing my hair, which helps smooth down my sometimes rebellious hair. I use Mac’s blot powder, which stays on all day long and has a very natural aspect, and its Surf, Baby! Lipgloss, which has a very natural shade; I always carry these products in my handbag. And my favourite perfume is Teint de Neige by Lorenzo Villoresi – I like it because it’s a small, niche brand that not a lot of people know about, but also because it’s a soft perfume, yet intense and persistent. I love its powdery and floral notes – jasmine, rose, musc – quite different from any other perfume. I have the feeling it matches my personality, which is what I look for in a scent.

If I didn’t live in Geneva, the city I would live in is Paris – for its beauty, the food and the wonderful little shops. There’s a particular little restaurant that I love on the Left Bank, called Le Claude Sainlouis, where I go with friends, and every time I’m there I discover something new. Le Claude Sainlouis: Restaurant des Présidents, 27 Rue du Dragon, 75006 Paris (+331-4548 2968).