January 23 2013
Fixed-abode workplaces are so last decade. These days out-of-office spaces are all about networking hubs such as Apartment 58. Launched last year as a global members’ club for the creative industries, the concept is to provide an intimate and super-stylish venue where people can hold meetings, host private dinners or simply mingle with other like-minded, hyper-mobile working folk.
The first Apartment, in London’s Poland Street, was such a success that founders Alan Gerald Grant and Ronald Ndoro plan to launch a further three in the city this year. The first of these, located beneath the iconic 1960s Centre Point tower on New Oxford Street, will open on Friday February 15, coinciding with London Fashion Week. Designed by Michael Sodeau Partnership together with Design Junction (bywords for all that is cutting edge), this 750sq m, four-storey club promises to be a high-tech home from home (or, more appropriately, office from office) offering all the services its high-flying clientele expects, including the latest Apple gadgets and ultra-high-speed WiFi.
But, while the business services are certainly exemplary, Apartment 58 is also meant to be a social space. So, alongside the private meeting rooms (housed in Centre Point’s striking vaults), there is a creative lounge furnished with midcentury classics, a night club, a design showroom helmed by the edgy fashion gurus of The Convenience Store that showcases 58 unique pieces chosen by Design Junction and art director Andrew Ibi, a bar with resident mixologist and a late-licence restaurant. With distractions like these, members may spend more time out of the club’s office facilities than in them.