Philanthropy | For Goodness’ Sake

A pendant key that helps Keep a Child Alive

A jewellery designer tells the story behind his charity pendant key

A pendant key that helps Keep a Child Alive

August 27 2011
Lindsay Macpherson

“After meeting with the founder of Keep a Child Alive, I wanted to create something that would bring in a stream of income to help with HIV/Aids in Africa. I came up with the idea of making a handcrafted diamond pendant key, and the proceeds from one key are enough to provide 18 HIV-positive patients with a year of treatment.”

Alexander Amosu, designer.