October 07 2010
To Milan Fashion Week and the opening of our first major retail project, Larus Miani, run by the insanely dashing, charming, stylish, clever, chic Guglielmo Miani who hired me on a whim. He wanted to bring a bit of life and fun to via Montenapoleone, which is of course fabulous for shopping but can be a bit dead at night. Guglielmo intends to change that when his rooftop club opens later this year. Among the must-sees is a watch room which sells rare watches, a visit to which caused my friend Michelle to fret all evening about how dull life could be without a rose-faced 1960s Rolex for €55,000.
Guglielmo knows how to enjoy the good life, and at the party of 2,000 on the terraces behind his family’s headquarters, it seems I have stepped into a parallel universe populated by the rich thirty-something gilded Dolce Vita… I turn to my friend to commiserate; we have never seen so much beauty and fine cotton and cashmere gathered in one place before. As always, I am reminded that Milanese men have such a stylish way about them that, try as we may, we simply cannot emulate.