October 06 2011
Viviane Goodwin is a self-confessed graphic geek who set up her e-store Signs for Homes as way of indulging her passion for all things typographic. Fortunately for the Goodwin bank balance, however, hers is a most fashionable passion these days and business since 2009 has been brisk.
Some of the signs on sale here, such as the London street name Petticoat Lane (£195) are original treasures she has discovered on her travels, but most are made to Goodwin’s own designs. Vintage-lovers should check out the painted signs, some of which have been attractively distressed for an authentic look, while more contemporary-minded folk have 13 hand-polished steel numbers to choose from, including a resounding “Delicious” in brushed-satin-finish retro font (£99.95) for the cook or kitchen in your life, and the most perfectly pared-down red Helvetica 65 (second picture, £75) for the font fanatic’s office.
And while signs certainly make up the majority of the offering, Goodwin also stocks a collection of smaller home accessories. The wall-mounted metal envelopes, for example, are a neat take on the desk tidy or notice board and come in four colours to mix and match as the mood takes you (first picture, £34.95 each), while the glossy steel finish Fin Bookendings are a must for any cinephile (£19.95).